Ad Ops

July 22, 2020

What is Lazy Loading

No, lazy loading is not when delivery drivers carelessly throw your packages into the truck. It is an optimization technique that is widely used in the […]
July 9, 2020


An article to explain the differences between CPM and RPM as well as ways to generate lift.
July 8, 2020

Data Science in Programmatic Advertising

Our former intern, colleague, and friend Saloni Somiaya has started a blog about her internship with us, as well as showcasing her insights as a Data Scientist Intern.
July 1, 2020

Ad Blindness

PubGenius dives into what Ad Blindness is and how to counteract it.
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