Meet The Team

drawing friends team icon

We are a group of creators

that love data, digital, design and everything in between.

Ron Villahermosa

Publisher Strategy


Ron is co-founder of pubGENIUS. and serves as the head of pubGENIUS. and all of its holding properties. He entered the digital marketing arena in 2005 and has spent over a decade sharpening his knowledge of the landscape. From SEM & SEO to Social, from Programmatic to Performance models and Publisher Revenue Strategy -- For Ron, the digital landscape provides the opportunity to build and create with clients/partners to help them identify revenue growth opportunities they otherwise would not have discovered on their own. Born & raised on the island Oahu, Hawaii, he moved to Seattle, WA by way of the US Navy in 2001. The loves of his life include his 3 kids, helping others and anything that has to deal with riding a board. When he isn't building the company, you can find him advocating & supporting the efforts for diversity and inclusion in tech.

I have found a desire within myself that no experience in this world can satisfy; the most probable explanation is that I was made for another world.
- C.S. Lewis

Jeremy Crawford

Operations


Jeremy is a co-founder at pubGENIUS. and serves as our Chief Operations Officer. He oversees the on-boarding and facilitation of all our publishers and the strategic direction of both product development and ad operations. A little must know - Jeremy has spent the last 5 years sharpening his craft as a UX/UI Designer. He is devoted to his trade and often thinks of where and how he can improve the product.

Do, or do not. There is no try!
- Yoda

Kevin Stubbs

Head of Technology


Kevin is a co-founder of pubGENIUS. and serves as our Chief Technology Officer. He is in charge of both technology strategy and execution. He channels his experience building websites, distributed services, integrated artificial intelligence, and finding security flaws into building innovative and best in class technology. His skills are honed from 5+ years at Microsoft and plethora of passion projects. Born in Sicily, Italy, raised in the USA; he is dedicated to a healthy lifestyle, always improving, and the mastery of Italian, German and Russian.

Wonder is the beginning of wisdom.
- Socrates

Caroline Li

Content Strategy (Advisor)


Caroline is our resident Publisher Content Strategist and advises pubGENIUS. on the strategic direction of publisher partners as it pertains to content. She is founder of ShopLocal.io and is also the Marketing Head for Northeastern University for their Seattle branch. A journalist turn marketeer, Caroline brings to us a plethora of experience that spans a 17+ year tenure. From world class agencies to reporting from local publications, she runs the gamut. Her understanding of the publisher landscape as it relates to content being discovered is second to none and she utilizes this skill to help give our publisher's a unique advantage.

I do not agree with what you have to say, but I’ll defend to the death your right to say it.
- Voltaire

Matthew Wood

Entrepreneur In Residence


Matthew Wood is our EVP of Revenue Strategy and works closely with co-founders Ron Villahermosa and Jeremy Crawford to strategize and execute revenue opportunities for our fast growing, publisher facing business. He has worked with several successful, transformational digital media companies over the past 20 years, including Avenue A, aQuantive, Razorfish, Microsoft, Publicis Groupe and Bidtellect. Matthew has also served on the advisory boards of a variety of digital technology companies, including AdKnowledge and DoubleVerify. He is currently on the advisory board of the Seattle Interactive Conference. Matthew is proud to call Seattle home. In his spare time, you can catch sailing the Puget Sound and beyond!

At sea, I learned how little a person needs, not how much.
- Robin Lee Graham

Lloyd Berry

Sr. Director, Publisher Development


Lloyd Berry leads our publisher development team and works closely with Matt Wood and his team to ensure successful publisher curation. Since 1999, Lloyd has recognized and champion cutting edge technologies in programmatic advertising arena. His background spans from Seattle to Silicon Valley with companies like “AnchorFree” (*Raised $337.8M as of Sept 2018.) and Optim.al (Grand Prize in the Facebook Marketing Developer Innovation Competition for "Open Signals" product = Acquired by Brand Networks for $30M). He is a KreativeKlub, speaker for CHINI Africa, Cannes Lions. He has presented for the BCAMA. He has also been Interviewed by Sharad Khare and considered for his achievements within the programmatic advertising space. Lloyd is a firm believer of loving what he does - by doing so, it loves him back! Like our CEO, Lloyd is also US Navy veteran - Outside of work, you'll most likely catch him hooking up his Dean Guitar and rocking out to metal music!

Whatever you can do or dream you can, begin it. Boldness has genius, power, and magic in it.
- Johann Wolfgang von Goethe

Kevin Shen

Publisher Development


Kevin Shen comes to pubGENIUS with 7+ years of business development & customer service experience in the start up arena. He works alongside Lloyd Berry and is passionate about finding a two-way fit between publishers and our demand. He has a passion for the outdoors and when he isn't searching for solutions for our publisher partners, he's always searching for new mountains to climb.

A ship in the harbor is safe, but it's not what ships are built for.
- John A. Shedd
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