Meet The Team

drawing friends team icon

We are a group of creators

that love data, digital, design and everything in between.

Ron Villahermosa

Publisher Strategy

Ron is co-founder of pubGENIUS. and serves as the head of pubGENIUS. and all of its holding properties. He entered the digital marketing arena in 2005 and has spent over a decade sharpening his knowledge of the landscape. From SEM & SEO to Social, from Programmatic to Performance models and Publisher Revenue Strategy -- For Ron, the digital landscape provides the opportunity to build and create with clients/partners to help them identify revenue growth opportunities they otherwise would not have discovered on their own. Born & raised on the island Oahu, Hawaii, he moved to Seattle, WA by way of the US Navy in 2001. The loves of his life include his 3 kids, helping others and anything that has to deal with riding a board. When he isn't building the company, you can find him advocating & supporting the efforts for diversity and inclusion in tech.

I have found a desire within myself that no experience in this world can satisfy; the most probable explanation is that I was made for another world.
- C.S. Lewis

Jeremy Crawford


Jeremy is a co-founder at pubGENIUS. and serves as our Chief Operations Officer. He oversees the on-boarding and facilitation of all our publishers and the strategic direction of both product development and ad operations. A little must know - Jeremy has spent the last 5 years sharpening his craft as a UX/UI Designer. He is devoted to his trade and often thinks of where and how he can improve the product.

Do, or do not. There is no try!
- Yoda

Jonathan Aloof

Technology Strategy

Jonathan is our latest edition to pubGENIUS. and takes the seat as our Chief Technology Officer. He heads up our technology development road map and bridges the gap between pubGENIUS. business initiatives and final product. Jonathan brings to the team over 5 years of software engineering experience and leadership gained through time spent at companies such as Amazon and Intel. He is a Seattle-born native and has grown up here. He enjoys everything the area has to offer including the hiking, diverse cuisine, and relaxed culture.

Intelligence is the ability to adapt to change.
- Stephen Hawking

Kevin Stubbs

Technology Execution

Kevin is a co-founder of pubGENIUS. and is our chief of engineering. He's channeling his experience building websites, distributed services, integrated artificial intelligence, and finding security flaws into building innovative and best in class technology. His skills are honed from 5+ years at Microsoft and too many passion projects. Born in Sicily, Italy, raised in the USA; he is dedicated to a healthy lifestyle, always improving, and the mastery of Italian, German and Russian.

Wonder is the beginning of wisdom.
- Socrates

Caroline Li

Content Strategy (Advisor)

Caroline is our resident Publisher Content Strategist and advises pubGENIUS. on the strategic direction of publisher partners as it pertains to content. She is founder of and is also the Marketing Head for Northeastern University for their Seattle branch. A journalist turn marketeer, Caroline brings to us a plethora of experience that spans a 17+ year tenure. From world class agencies to reporting from local publications, she runs the gamut. Her understanding of the publisher landscape as it relates to content being discovered is second to none and she utilizes this skill to help give our publisher's a unique advantage.

I do not agree with what you have to say, but I’ll defend to the death your right to say it.
- Voltaire

Matthew Wood

Revenue Strategy

Matthew Wood joins the pubGENIUS. team as our EVP of Revenue and works closely with co-founders Ron Villahermosa and Jeremy Crawford to strategize and execute revenue opportunities for our fast growing, publisher facing business. He has worked with several successful, transformational digital media companies over the past 20 years, including Avenue A, aQuantive, Razorfish, Microsoft, Publicis Groupe and Bidtellect. Matthew has also served on the advisory boards of a variety of digital technology companies, including AdKnowledge and DoubleVerify. He is currently on the advisory board of the Seattle Interactive Conference. Matthew is proud to call Seattle home. In his spare time, you can catch sailing the Puget Sound and beyond!

At sea, I learned how little a person needs, not how much.
- Robin Lee Graham
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